Week of Hype
The Week of Hype (WoH) was an attempt by Public Relations Officer Stefan to increase awareness of the OCESS among the students of LCI by running lunchtime activities for the students during the 2005-2006 year. These activities included hovercraft rides, a Planetarium demonstration, a tour of the Albert Street facilities, and the ever-popular distribution of Liquid Nitrogen Marshmallows during lunch hours, and in some cases after school, of the WoH. The WoH suffered from poor planning and animosity from the administration, culminating in the cancellation of the planned assembly for all students, and failed to achieve the desired effect. Turnout for activities varied, and it was determined that their was no net member gain due to the WoH. However, it raised awareness, and perhaps changed the perception of the OCESS that many people held.
The three most successful activities of the Week of Hype were definately the pseudo-bake sale, the hovercraft rides, and the Planetarium, all of which did not involve making students go out of their way to see them. These activities took place in the Mall and in the Main Hall. All the other activities took place on the fourth floor of the school, the open house at Ottawa Tech excepted. These events, combined with daily announcements read by the PR Director, fulfilled the goal of the Week of Hype.
Since that year, there has been an annual Week of Hype. However, in the 2007-2008 year, it was misspelled by the school administration, and therefore the school agendas from that year say "Week of Height", causing an outbreak of puns about the height (and lack of) of certain members. As it turned out, during that Week of "Height", members of the office staff accidentally mispronounced "Spacesim" as "Space-ism" and confused "bottle rockets" with "battle rockets".